Name a better summer combo than Boston sports, classic coastal New England summer style, and good vibes with a mission to make sure “every day should feel this good.”
As the Official Style of the Boston Red Sox, and one of the globe’s most-recognized lifestyle brands that began in Massachusetts, vineyard vines just released a new summer collection that’ll have you dressed to the nines—whether you’re enjoying taco Tuesday at Loco, watching a sunset ballgame at Fenway Park, or cruising along Boston Harbor on a private electric boat.
The new collection offers something for everyone in the family, with new styles for women, men, girls, and boys available to explore online or at one of their 14 Massachusetts storefronts, including the expansive location on the second level of Prudential Center. The collection features airy linens, buttery lightweight cashmeres, eyelet styles, seersucker stripes, versatile cottons and plenty of signature prints that’ll have you grinning just like the vineyard vines mascot, the smiling pink whale.
For a look steeped in quite luxury that says “I just stepped off my yacht on the Vineyard,” pair the Crochet Bucket Hat with the Seaspun Cashmere Flag Sweater and pocketed Tie-Waist Linen Pants. It’s New England summer in an outfit for the ladies, and will have you feeling like the main character in a Nancy Meyers film. Coastal grandfathers will appreciate the new colorways for the timeless Bradley Strip Sankaty Polo silhouette, named after Nantucket’s iconic lighthouse and featuring a horizontal marine stripe. Pair the polo with the universal-fit Bungee Belt for a polished look when tucked into the best-selling 9-inch Performance On-The-Go Shorts. The shorts seamlessly transition from one summer activity to the next, from the golf course, to the office to dinner on the shore!
Channel your inner New England summer enthusiast with a wardrobe to match! Browse all of vineyard vines’ new styles, and enjoy 30% off in stores and online for a limited time!