Since its inception in 1980, Cape Cod has produced its potato chips right on the Cape. Things will change this spring.
What began as a small operation in its infancy proliferated into a nationally recognized and trusted chip brand, even for those outside of Massachusetts—it was a bite of the good life. With expansive growth, Cape Cod chips opened their Hyannis factory on the Cape just five years into business, in 1985.
Cape Cod chips had various parent companies before landing a deal with Campbell’s.
In 2018, Campbell Soup Company purchased Cape Cod chips as part of a nearly $5 billion acquisition. Cape Cod chips is currently owned by Campbell’s; the parent company announced it will shutter the Cape Cod manufacturing facility, which accounts for approximately 4% of all Cape Cod chip production.
“This difficult decision reflects a careful assessment of our business needs to strengthen our operations and position our Snacks business for long-term growth. We are deeply grateful to our team and are committed to provide support and assistance during these changes,” said Elizabeth Duggan, President, Campbell’s Snacks. “We will maintain a community presence by honoring the brand’s heritage and continue local investment to support the next generation of food innovators on Cape Cod.”
Campbell’s also notes in the press release that “the closure of the Hyannis site will impact the roles of 49 employees. The company will provide impacted employees with separation benefits, job placement support and guidance on how to access state assistance programs.”
The reception online, especially by New Englanders has been on of disappointment and frustration with one arguing they need to rebrand to “Cape Codless” potato chips.